A London based art director & graphic designer with a strong background in contemporary fashion. Skilled in creative direction, content production, and shoot management, with expertise spanning video editing, graphic design and cross-platform storytelling.
My Expertise
I am an art director & graphic designer with experience across editorial, e-commerce, and digital campaigns. Skilled at leading shoots from concept to final delivery, I thrive at the intersection of organisation and creativity, balancing the details of production with the artistry of visual storytelling.
Shoot Production
From casting talent and scouting the perfect locations to handling external creatives, I ensure each detail of a shoot is seamlessly coordinated.
Content Production
I produce dynamic social media content and BTS material, capturing both the story and the process with creativity and precision.
Creative Direction
I work to bring ideas to life through thoughtful creative direction, shaping every element of a shoot from concept development to stying and on set direction.
Video Editing
As a Video Lead, I am highly experienced in video editing to create engaging and dynamic content.
Graphic Design
I create impactful marketing assets that elevate every campaign, as well as lookbooks and printed materials for internal & external use.
Art Direction for Ecommerce
As director of all e-commerce shoots, I am dedicated to producing the highest quality imagery and capturing the essence of each product.
